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 Wysłany: Śro 13:35, 28 Sie 2013 Temat postu: Companies Use YouTube Videos to Catch Your Attenti |
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Companies Pay Big Bucks for 'Faux Virals'
While the videos look as if they were caught by a lucky snoop, the reflective Reebook logos that flash through all the videos leaves no doubt in the minds of many advertising experts that Reebok was behind the spots. Reebok did not return calls seeking comment.
"Faux virals are created to look like a regular person shot it,jordans shoes sale," says Josh Warner,giuseppe zanotti, founder and president of Feed Company,roger vivier shoes, which specializes in helping companies seed viral videos. "Even though this video is not heavily branded like a commercial,merrell outlet, the intrigue is such that Reebok is what everybody is talking about."
Companies have been making viral videos for years,http://woolrichjacket.webmium.com/, as a way to reach online audiences who don't pay attention to traditional ads. You Tube has made it easier than ever to distribute these videos,cheap indoor soccer shoes online, but it has also intensified competition so that companies must dig deeper for tricks into their bag of attention-grabbing tricks.
When videos catch on,cheap soccer cleats online, they can boost a company's image and sales far more than a traditional advertising campaign would,merrell footwear, experts say. And they cost very little do produce and distribute,PJS Jackets Shop, since posting videos on You Tube is free.
One of the most popular viral marketing campaigns started out with a $50 budget. It shows a lab engineer in geeky glasses and a goofy smile cheerily using a blender to mash up everything from golf balls to iPhones,PJS Jackets sale.相关的主题文章：
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